Interactive Tech for Events For trade show exhibitors, there are several tried and tested ways to get your message across to your audience and maximise engagement throughout an event. Brochures, posters, video and digital signage are all perfectly acceptable ways to...

Interactive Tech for Events So you’ve got your exhibitor’s stand at the next big property trade expo all booked. You know that this event in particular is a huge opportunity to network and create leads for your business, with decision makers from some of the biggest...

Interactive Tech for Events Everyone who has been around the block a few times in business knows you don’t get long to grab people’s attention - the figure commonly bandied around is just seven seconds, in fact. For all we like to think of ourselves as rational,...

Interactive Tech for Events Property development is a highly collaborative enterprise. It relies on the forging of strategic partnerships, on matching the right investors to the right service providers, on achieving the optimum balance of resources and expertise. That...

Interactive Tech for Events Property is a very visual industry. Yes, there is a lot or pragmatism involved, financial deals and capital investments to be worked out, legal processes to navigate and complex logistical plans to be actioned in construction. But the final...

Interactive Tech for Events The worlds of property and video games might seem poles apart. But when it comes to exhibitions, there is actually a lot that people in the property business can learn from gaming about engagement and memorability. Attention is the...

Interactive Tech for Events Why Touchscreens Are Perfect For Demonstrating The Latest Healthcare Technology There is no shortage of forward-thinking companies developing innovative technology that promises to revolutionise healthcare provision. But for all the...

Interactive Tech for Events Five Tips for Building an Interactive Touchscreen Resource for your MedTech Product So you have a great new MedTech product you are ready to bring to market. It’s an innovative concept that you are confident will attract plenty of attention...

Interactive Tech for Events Why Learning is Key to Engagement At Healthcare Exhibitions For healthcare professionals, continuous learning is an integral part of their careers. In the pursuit of clinical excellence, a desire to learn about, develop and share examples...

Interactive Tech for Events MedTech Exhibitors: How Touchscreens Can Help Generate Leads Medical technology, often referred to simply as ‘MedTech’, is a major growth industry. Healthcare practitioners the world over understand the vital role technology has to play...

Interactive Tech for Events Three Ways to Use Quizzes at Healthcare Events Quizzes and surveys have a well-established place in the event planner’s toolkit. Used in the build up to events, they can be utilised to gauge the number of people planning to attend, or as...

Interactive Tech for Events How Gamification Can Help Healthcare Audiences Rise to the Challenge They say that one of the great tragedies of adulthood is the loss of the sheer pleasure children take in play. Except really, for many of us, that spirit of play never...

Interactive Tech for Events Demonstrating the Merits of Touchscreens in Healthcare Over the past five years, touchscreens have become an increasingly familiar site in GP surgeries, walk-in clinics and hospital departments across the UK. As the NHS has turned to...

Interactive Tech for Events We live in a touchscreen world. As smartphones and tablets have come to dominate the consumer device markets, the way we interact with digital technology has changed. The mouse and keyboard is being overtaken, the click and drag replaced...

Interactive Tech for Events Touchscreens come in a variety of shapes and sizes, and most of us have used one at a business event in one form the other. In particular giant touchscreens are one fo the most effective ways of engaging audiences. Touchscreens at...

Interactive Tech for Events At business events, visibility is the name of the game. Without a strong brand, and a means of enforcing that brand quickly and effectively to catch delegates’ attention. If you already have a strong brand, reinforcement is key when you’re...

Interactive Tech for Events The fuss over GDPR has shown one thing: mailing lists are a serious business. In the past, businesses have built lists using all kinds of creative methods, many of which are now illegal under the new law. Building mailing lists is now more...

Interactive Tech for Events Keynote speeches come in various formats, but one fact is universal: the best keynote speakers engage with the audience, and don’t spend half of their speech looking at their phones. With Q&As, there’s a fine line to tread between...